Custom dashboards & reports for CMOs that help them see a holistic picture of their marketing activities
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Centralize Data From Multiple Marketing Channels and Justify Marketing Spend
With an increase in the number of platforms across marketing channels, Performance Marketers have to
spend more time collating data to uncover insights.
To justify marketing spend, understanding a channel’s value is crucial. Without a central dashboard to
assess the performance of each channel, this job becomes difficult.
Having access to a platform that acts as a single source of truth gives Performance Marketers the
ability to drill-down into specifics and uncover focused insights, thereby equipping them to prove the
value of their marketing efforts.
Drill-Down Into Marketing Channel Performance With DiGGrowth—a No-code Marketing Analytics Platform
Break down data silos by unifying your advertising, marketing, web analytics platforms, and CRM
Bid farewell to inconsistent data & inaccurate reporting with standard campaign taxonomy that streamlines marketing operations & enriches reporting
Drive marketing ROI with focused insights that provide a holistic view of your marketing activities
Understand how each touchpoint contributes to a conversion and compare results across different attribution models with the touch of a button
Analyze the buyer’s journey and optimize marketing performance with the help of metrics like campaigns touched by a lead, average touchpoints etc.
Empower Marketing Teams To Maintain Data Hygiene With Ease, Integrate Data From Multiple Sources, and Find Insights To Make the Right Decisionss